Quality Diamonds, Genuine Value
Anania Family Jewellers operates as a Sydney-based provider of wholesale diamonds which includes their collection of loose diamonds. Our family business
has provided diamond advice since 1965 to help customers choose diamonds which deliver actual value for their engagement rings and wedding bands and personalised jewelry designs.
Understanding Diamond Quality: The 4 Cs
People who want to pick diamonds need to understand the basic principles which make up the foundation of diamond selection. The way diamonds get cut determines how bright and sparkly they will become. Diamonds show a color spectrum which starts from pure whiteness and progresses to soft yellow tones but pure white diamonds receive the highest market value. The value of a diamond depends on its clarity because diamonds which show fewer internal imperfections will have better market value. Carat represents weight—larger diamonds cost exponentially more per carat.
Our experts guide you through these essential grading considerations, ensuring you understand what drives diamond pricing and value.
Anania’s Additional 3 Cs: Certification, Cash, Confidence
The traditional 4 Cs system receives three new essential criteria which we have developed for our evaluation process.
- Certification: Every diamond includes gemological certification—GIA, AGS, or equivalent. Certification guarantees authenticity and quality, essential for significant investments.
- Cash: Wholesale pricing means genuine savings. Buying direct eliminates middlemen markups. Your investment delivers maximum value.
- Confidence: You purchase with absolute confidence. Our family reputation since 1965 backs every diamond. Expert guidance ensures perfect selections.
The Wholesale Advantage
Loose diamonds at wholesale prices mean you access professional-grade stones without retail premiums. The ability to customise engagement rings and purchase investment diamonds and wedding band stones at wholesale prices helps customers achieve authentic savings.
We encourage in-person diamond comparisons. See stones side-by-side under professional lighting. Examine stones with magnification. Understand exactly what you’re purchasing.
Why Choose Anania Diamonds?
- Family Legacy: 60 years of Sydney diamond expertise ensures genuine knowledge and integrity.
- Direct Pricing: Wholesale access eliminates unnecessary markups—maximum value for your investment.
- Professional Guidance: Our experts guide informed selections reflecting your budget and preferences.
- Certification Guarantee: Every diamond includes professional gemological certification.
Frequently Asked Questions
- What’s the difference between wholesale and retail diamond pricing?
Wholesale diamonds eliminate retail middlemen markups—typically 20-40% savings on comparable stones. - Can I customise an engagement ring around a specific loose diamond?
Absolutely. Select your diamond, then work with our craftspeople to create your perfect custom setting. - Are loose diamonds a good investment?
Quality certified diamonds retain value. Larger stones above one carat generally appreciate over time.
Find Your Perfect Diamond
Book an appointment to browse our loose diamonds collection in person.
Call (02) 9299 4251 or email sales@anania.com.au
Discover genuine diamond value today.
